How To Start Your Own Digital Marketing Agency

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About this Professional course

What You Will Learn

Course content

INTRODUCTION TO THE COURSE

Introduction

Earning SEO

0 hours 6 mins to complete
2 lessons

BUILDING A SIMPLE AGENCY WEBSITE

Should You Focus On a Specific Niche and Service Offering?

Getting Creative With Your Agency Name

Registering a Domain

Web Hosting

Setting Up Your Website With Wordpress

Creating a Professional Email Address

Recommended Themes and Plugins

Website Graphics and Business Cards

Frozen Wave Walkthrough

Offering Web Design and SEO?

0 hours 30 mins to complete
10 lessons

SETTING UP YOUR NEW BUSINESS

Starting Your Own Company

Registering an LLC

Setting Up Your Business On Google+ and Yelp

Why Having a Partner Will Help Grow Your Agency

0 hours 12 mins to complete
4 lessons

A Project Management Approach To SEO Tasks

Introduction to this Section

Different Levels of Success

Awarded Top

Roles within the Company

Typical Contracted Services

Keep Local SEO Simple

NAP

Citations

Data Aggregators

Contact Us

Local SEO Articles

Yoast SEO

Why Is Content Important

OnPage SEO

Creating Service Pages

Keyword Research

Heading Tags

Alt Tags YouTube

Fiverr Articles

Linking Posts

Don't Overcomplicate

Not Everyone Is an Expert

Working with a Team

Working for Yourself or Someone Else

1 hours 54 mins to complete
24 lessons

How To Acquire New Clients

Introduction To Getting Clients For Your Agency

Video and Photo Tools

Creating Valuable Website and Local SEO Analysis Videos For Potential Clients

Hot Lead Finder

Finding Businesses That Already Spend Money

Using LinkedIn To Approach Prospects

LinkedIn Auto Client Method

Using Moz Local

An Example Prospect Video That Landed Me a $750/month Client

An Example Prospect Video That Landed Me a $500 Website Design Client

Template Emails For Contacting Potential Clients

Following Up with a Cold Call

Cold Call Tactic - Offering To Setup The Google+ Business Page

Offering To Meet Clients In Person

Using Maps Prospector To Find Unclaimed Listings

Sidekick for Email Prospecting

1 hours 42 mins to complete
16 lessons

CRM Lead Tools and Automation

Getting Started With Nutshell

Setting Up a Lead System In Nutshell

Integrating WuFoo Forms with Nutshell

Using Google Drive as a CRM

0 hours 18 mins to complete
4 lessons

Closing Sales and Working With Existing Clients

Contracts For Your Work

How To Invoice Clients

Providing Clients With a Proposal For SEO

Creating Case Studies After Getting Positive Results For Clients

0 hours 15 mins to complete
4 lessons

Working With Clients

Onboarding Your Clients

Typical Types of Clients

Regularly Scheduled Calls

Taking Notes and Being Hands Free

Organization For Next Steps, Scheduled Calls and More

The Importance Of Regular Communication

Pricing Mentality

0 hours 36 mins to complete
7 lessons

Pro-Active Communication About Client Success

Proactive Communication

Five Phone Calls

Send a Screenshot

Leadpages Custom Rank Tracking andAudit Reports For Clients

0 hours 13 mins to complete
4 lessons

SEO Tools I Use

SEO Powersuite

LongTail Pro Keyword Research

UpCity Local SEO

Brightlocal

GeoRanker For Checking Your Rankings

SEMRush

Sales Genie

Teamwork

Leadpages and Thrive Themes

Unbounce

Ahrefs

iWriter

CallRail

Social Media Auto Posting - JetPack and Buffer

Infinite WP - Website Management

1 hours 15 mins to complete
15 lessons

Outsourcing SEO and Becoming The Middle Man

Should I Outsource Or Do The Work Myself?

Finding Whitelabel SEO Providers

Pricing Your Services Higher

Bartering Services

Marketers Center

SourceMarket (Now KonKer) for SEO Services

0 hours 28 mins to complete
6 lessons

Outsourcing SEO and Becoming The Middle Man

Interview with Rahul Alim of Custom Creatives

0 hours 31 mins to complete
1 lessons

Conclusion and Focusing On Staying Consistent

Staying Focused on Your Business

Conclusion to the Course

0 hours 9 mins to complete
2 lessons

Bonus Mini Course - Google My Business Optimization

Upcoming Mini Courses

Why Having Google My Business is Critical For Every Local Business

Intro to Google My Business

Google My Business Page Setup

Setting Your Service Distance and Address

Selecting The Best Business Category

Creating a Good Introduction For Your Page

Tagging Photos Inside Of Google My Business or Using Picasa

Bulk Tagging Photos With a Location

Organizing Photos From Clients

Viewing Insights About Your Business

A Completed Google My Business Profile - Getting to 100%

Why Reviews Are So Important

Responding To Reviews

Grade.us

The Review Handout Generator

0 hours 58 mins to complete
16 lessons

Bonus Mini Course - SEO Audits

Creating Zero Issue Audit Reports - Introduction

Why is an SEO audit important?

Introduction To SEO Powersuite's Website Auditor

Running Your Audit Scan

My Website Auditor

Running Advanced Audits With Screaming Frog

Yoast SEO For Wordpress

Bulk Editing Title and Meta Tags

Fixing Alt Tags

SEO Enforcer Plugin

0 hours 55 mins to complete
10 lessons

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Frequently Asked Questions

How do I purchase a course?

To purchase your course online just follow the link. Online purchases can either be paid for immediately by credit/debit card, you can nominate somebody else to pay on your behalf, or an invoice can be requested.

How do I access the courses I have paid for?

On completing the online purchase process you will have immediate access to your course. 

How long do I have access to my purchased course?

You have access to the courses you have purchased indefinitely. Once the payment is made, the confirmation notice will be sent to the client via email within 24 hours of receipt of payment.

Do I have to complete a course in one go?

No, you can visit it at any time, wherever you are. Each course is made up of a number of individual modules which enables you to complete it in your own time and at times convenient to you. If you wish to return to the course at the point, you last left it at, please ensure you use the same device to access the course and do not clear your cache in between visits.

I have purchased the course online but cannot access the course?

Please contact the QH social media or by calling +97150209580.

Can I download or print a copy of the course material?

The software that we use for our eLearning does not have a download or print function, so there is no easy way to obtain this. For this reason, once you have purchased individual eLearning courses with us you have indefinite access to them so that you may return to the information and review it at any time.  

When I will receive the refund payment?

Refunds will be made onto the original mode of payment and will be processed within 10 to 45 days depending on the issuing bank of the credit card used.

What are the criteria in refund the payment for courses?

Any learner can withdraw from the programme and receive a refund based on the following Criteria:1- Online courses 24 hours Before the course starts: No refund.2- more than 24 hours before the course starts: Full refund.3- Products Full refunds within 14 days of purchase.Services As per terms and conditions in the service delivery contract.4. Payment confirmation

Can I cancel any program\course I sign in?

Customer can cancel their order/requested services within 24 hours; refunds will be made back to the payment solution used initially by the customer. Please allow for up to 45 days for the refund transfer to be completed.

If I fail a course, can I retake it?

If you did not pass the course with the grade required to earn the certificate, you can enroll in a future session.

Options for Purchasing a Program.?

There are 2 options:Option 1: purchase the program bundle:One-click bundle purchase to add all the program courses at once.Option 2: Upgrade Course by CourseYou can also purchase the program courses one by one.  

What types of certificates does SEP offers?

SEP currently offers two types of certificates:- Certificates for single courses- Program certificates for programs (series of courses)

Does SEP offer free certificates?

SEP courses do not award free certificates. Certificates are awarded only to passing students registered in the paid certificate track. The enrollment fee for this track varies by course.

Can I get a paper copy of my certificate?

SEP cannot send individual printed copies of certificates. However, you can save the certificate by downloading it as a PDF file.

I am not interested in a certificate. Can I still enroll in a course?

Yes. With the exception of professional education courses.

How do I download my certificate?

You can save your certificate on your computer by downloading it as a PDF using either the Chrome or Safari browser. 

How can I add my certificate to my LinkedIn profile?

To add your SEP certificate directly to your LinkedIn profileLog in to your LinkedIn account, then go to your profile.On the right, in the Add profile section dropdown, choose Background and then select the drop-down triangle next to Licenses & Certifications.In Name, enter the name of the course or program.In Issuing Organization, enter "SEP".(Optional) In Issue Date, enter the time period during which you earned the certification.(Optional) Select the checkbox This certification does not expire.You can leave the Credential ID field empty.In Certification URL, enter the URL for your certificate.